Tag Archives: Copy

Heinz Baby logo

Heinz Baby
Introducing new mums to the world of weaning.

The challenge To refresh the Heinz Baby CRM comms using the new look and feel of the product packaging. The tone There were two challenges when it came to copy. One, the copy (and concept) had to help shift consumer perceptions of the Heinz Baby […]

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Vichy
Top Secret’ pitch-winning work.

The challenge As L’Oreal’s digital agency, we were tasked to create a campaign to launch skincare brand Vichy’s new product, LiftActiv Serum 10 Eyes & Lashes. The solution The trend for gaming among women is growing fast, so our pitch-winning idea was The Secret of […]

Voda logo2

Vodafone
Creating a buzz at Christmas.

The challenge To create a scalable creative concept to support Vodafone’s Christmas campaign within their retail space over the gifting period that utilises their brand assets and imagery. The copy Sticking to Vodafone’s helpful, clear, energetic and consistent tone of voice with all messages coming […]

Family Investments home

Family Investments
Getting them off to a flying start.

The challenge To launch Junior ISA from Family Investments, one of the country’s leading specialists in savings and investments for children. The Junior ISA is specifically aimed at parents with newborn babies and those with kids aged 10-13, all of who missed out on the […]